If you think a Mercedes-Benz dealer in North America is selling a lot of vehicles, you should see the MB dealers in India! They’re selling Benz vehicles like they’re going out of style. But you and I both know that they’ll never go out of style.
Here are a few staggering statistics that show exactly how successful Mercedes has been in the Indian market:
• In 2007, Mercedes-Benz sold 2,500 cars in the Indian market for the entire year.
• Those 2,500 vehicles represent more than 50 percent of the total number of luxury vehicles sold in the region last year.
• During the first three months of 2008, Mercedes-Benz sold nearly 1,100 vehicles in India.
• During the first three months of 2007, the automaker sold less than 700 vehicles in the region.
• Mercedes recently produced its 20,000th vehicle in India.
And MB officials see no end in sight for a while. In fact, one high-level official for MB of India had this to say about the company’s success in the region: “With the current developments, we are on a very good path and I am sure this path will continue for the next 5-10 years.”
The automaker also plans to expand its products. Mercedes-Benz wants to give Volvo a run for its money in the luxury bus market by the end of the year. You can bet that Mercedes is always looking for new ways to cater to its customers while still making the best vehicles in the business.
